Loop Insights provides a Wallet Pass platform for the World Boxing Council (WBC) to engage fans for a championship fight broadcast in over 200 countries around the world. Combined social networks exceed 10 million subscribers. Other global combat events are expected to follow

Loop to provide global fan engagement services during the Canelo Championship bout against Yildirim on Saturday February 27 at Hard Rock Stadium in Miami

Passes for fans

Passes for fans

Passes for fans

VANCOUVER, British Columbia, February 25, 2021 (GLOBE NEWSWIRE) – Loop Insights Inc. (MTRX: TSXV) (RACMF: OTCQB) (the “Company” or “Loop”), a provider of contactless and intelligence solutions artificial intelligence (“AI”) to generate real-time information, improved customer engagement and automated tracking from sites to physical space, is pleased to announce an agreement with the World Boxing Council to provide the platform. Wallet pass form from Loop to interact with global boxing fans during the fight for the WBC Super Middleweight Championship, featuring champion Saul “Canelo” lvarez and challenger Avni Yildirim, at Hard Rock Stadium in Miami this Saturday February 27.

The highly anticipated championship bout, with WBA (Super), WBC and The Ring super middleweight titles in play, is broadcast in over 200 countries.

The WBC is a world-class sports organization often regarded as the most prestigious world title and has hosted some of the best high-level fights ever seen in boxing history.

President of the WBC, Maurico Sulaiman said: “This top-tier fight starring Saul“ Canelo ”Álvarez and Avni Yildirim provides the perfect opportunity for the WBC to leverage Loop’s engagement platform to connect in real time with our base The impressive capabilities of Loop will allow the WBC to deliver the right experience at the right time, while retaining critical information as we continue to grow our fan base throughout 2021, the year of boxing. .

Rob Anson, CEO of Loop Insights said: “Working with the World Boxing Council is a great honor that will allow Loop Insights to demonstrate the power of its large scale engagement and wallet pass platform. Loop’s automated data capabilities will provide an enhanced layer of engagement and interaction by guiding fans to WBC’s social media channels, ecommerce platforms and generating new WBC loyalty platform memberships, creating new sources of income for Loop and WBC. We believe this represents a paradigm shift in the vertical of global combat events and plan to announce further partnerships in the near future. “


Under the terms of the deal, Loop will deploy its Engage platform to generate real-time engagement and omnichannel updates for the World Boxing Council’s global fan base. In total, Saul “Canelo” Álvarez, challenger Avni Yildirim and the WBC itself have over 10 million social media followers, providing Loop with a global opportunity to engage with fans around the world. while establishing scalable revenue streams.

Loop Insights’ automated engagement platform will revolutionize the fan onboarding experience for the WBC, enabling seamless fan acquisition and activation through the company’s pass Wallet technology. Click the link below to download your own personalized WBC Fan Pass for this weekend’s event: https://goloop.ai/WBC-FanPass-IR

Once integrated with Loop’s fan engagement platform, the WBC and its sponsors will have direct access to fans via a WBC-branded Fan Pass built on the mobile wallet app found on most smartphones. This full access pass will be updated to send omnichannel combat updates and promotions, including specials through DAZN streaming partners and discounts through official merchandisers, including reduced pricing on products from WBC brand sold through Title Boxing. The WBC Fan Pass is designed to display targeted promotions and marketing opportunities ‘above’ the lock screen of any smartphone, allowing consumers to access their pass without the need for an additional app. .


Loop’s Fan Engagement Platform is designed to seamlessly guide customers through the buying journey, increasing fan spend and revenue through:

Following Álvarez vs. Yildirim, Loop’s Fan Access Pass will maintain a direct line of communication between the WBC and its fans, allowing the WBC to communicate directly with its global fan base via their smartphones.

This press release is available on the verified Loop Insights forum on AGORACOM for shareholder discussion and management engagement https://agoracom.com/ir/LoopInsights/forums/discussion

About the World Boxing Council

The World Boxing Council is boxing’s elite sanctioning body and has as its highest priority the working and protecting the safety and health of athletes inside and outside the boxing ring. The WBC was founded in 1963 and now includes 165 countries around the world. Some of their biggest champions include Muhammad Ali, Mike Tyson, Julio Cesar Chavez, Oscar de La Hoya, Sugar Ray Leonard, Floyd Mayweather, and Manny Pacquiao, among others.

About Loop Insights

Loop Insights Inc. is a Vancouver-based Internet of Things (“IoT”) technology company that provides transformative artificial intelligence (“AI”) automated marketing, contact tracing and contactless solutions to the space of brick and mortar. Its unique IoT device, Fobi, enables data connectivity between online and on-premises platforms to deliver real-time, detailed information and automated, personalized engagement. Its ability to seamlessly integrate into existing infrastructure and tailor campaigns to suit each vertical sector, creates a highly scalable solution for its potential global clients that span multiple industries. Loop Insights operates in Telecommunications, Casino Games, Sports & Entertainment, Hospitality & Retail, Canada, USA, UK, Latin America, Australia , Japan and Indonesia. Loop’s products and services are supported by Amazon’s partner network.

For more information please contact:

Loop Insights Inc.

BOUCLE website: www.loopinsights.ai

Rob Anson, CEO

Facebook: @ LoopInsights

T: +1 877-754-5336 Ext. 4

Twitter: @ LoopInsights

E: [email protected]

LinkedIn: @ LoopInsights

This press release contains certain statements that constitute forward-looking statements or information, including statements regarding the business and technology of Loop; Loop’s ability to engage with industry participants to achieve its goals; the development of Loop technology; and the viability of Loop’s business model. These forward-looking statements are subject to numerous risks and uncertainties, some of which are beyond Loop’s control, including the impact of general economic conditions, industry conditions, competition from other industry players, volatility equity markets and the ability to access sufficient capital from internal and external sources. Although Loop believes that the expectations contained in its forward-looking statements are reasonable, they are based on factors and assumptions concerning future events which may prove to be incorrect. These factors and assumptions are based on information currently available. These forward-looking statements are subject to known and unknown risks, uncertainties and other factors that could influence actual results or events and cause actual results or events to differ materially from those stated, anticipated or implied in forward-looking statements. As such, readers are cautioned not to place undue reliance on forward-looking statements, as no assurance can be given as to future results, levels of activity or achievements. The forward-looking statements contained in this press release are made as of the date of this press release and, except as required by applicable law, Loop undertakes no obligation to publicly update or revise any forward-looking statements included. whether as a result of new information, future events or otherwise. The forward-looking statements contained in this document are expressly qualified by this cautionary statement. Trading in Loop securities should be viewed as highly speculative. There can be no assurance that Loop will be able to achieve any or all of its proposed objectives.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

A photo accompanying this announcement is available on https://www.globenewswire.com/NewsRoom/AttachmentNg/3ecd81f9-7b76-450d-ac32-4bc4eb629d2b

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