See something wrong with this pre-delivery Jeep Wagoneer badge?


Correctly attaching a badge to the back of a vehicle may not seem particularly difficult, but Jeep has encountered a few issues with the Wagoneer.

An image recently posted on Twitter shows the back of a Jeep Wagoneer with a badge out of position and at an odd angle. It is as if the person who applied the badge suffered from vertigo and did not realize how badly the lettering was positioned.

Also Read: Jeep Raises Prices For 2022 Wagoneer And Grand Wagoneer Just Months After Launch

Jalopnik reports that this image was taken at Stellantis’ Warren Truck Assembly Plant during a pre-delivery inspection. The position of the lettering is all the stranger as car manufacturers use templates that ensure badges are applied correctly on the production line.

Curious to know what was wrong with this Wagoneer, Jalopnik contacted the automaker and was advised that this was a problem encountered during the launch of the SUV and was rectified before the vehicles reached the hands of customers.

“At the start of the Wagoneer’s launch, Warren Truck encountered badge alignment issues,” Jeep’s PR manager revealed. “These issues were corrected at the factory before any vehicles were shipped to customers, including the one shown in this internal photo. As a permanent solution, hand-applied tracking devices and machine vision systems were installed to verify badge alignment. The factory has a robust vehicle audit process which ensures that every vehicle leaving the factory reflects the premium quality of the brand.




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